CIPHER shipped its biggest product update in January: Roblox Styles.
Most Roblox creators don't build in a straight line. You test ideas, iterate assets, and change design direction halfway through. Roblox Styles solve this.
Five styles have been launched to make creation a breeze:
Each style adjusts shape, proportions, lighting, materials, and overall vibe to match specific game genres.
Discover Roblox Styles for Design Exploration →
The Official CIPHER Guide is now integrated directly into the CIPHER app.
Before: Users opened a separate guided document, found their answer, returned to CIPHER, then tried to apply it.
Now: Just ask CIPHER how to export to Roblox, rig for animation, optimize for mobile, or use any feature! Get accurate answers without leaving your conversation.
CIPHER learned its own product capabilities through documentation integration, leading to 71.2% higher quality technical answers (see Intelligence section below). But more importantly, creators stay in flow. No tab switching, no searching through guides, no breaking creative momentum.
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CIPHER's gaming intelligence improved significantly in January through three developments that directly shaped product features:
Integration of the Official CIPHER Guide taught CIPHER the specifics of its own functionality and export workflows.
Impact: 71.2% higher quality answers when evaluating hallucinations and answer precision.
Before: "Export to Roblox and adjust as needed."
Now: "Export to Roblox Studio using FBX format with quad topology for mobile optimization. Enable PBR materials if targeting realistic lighting style."
Product Result: In-chat documentation assistance that actually works. Creators get accurate technical guidance without leaving their workflow.
Roblox creator conversations trained CIPHER to recognize niche game styles and community trends.
The Discovery: Users mentioned specific Roblox experiences (Blox Fruits, Brookhaven, Steal a Brainrot, Piggy Build Mode) frequently enough that Cipher identified distinct visual languages for each subgenre. Cipher now draws from relevant past examples to inform current recommendations. It's building pattern recognition for gaming contexts.
Product Result: Roblox Styles. Instead of describing "colorful cartoon aesthetic with softer lighting and chunkier proportions like Brookhaven," creators select "Colorful Cartoon" and Cipher applies that learned context automatically.
The intelligence created the product.
Image-based draft generation addressed text-to-3D model limitations.
Why this matters: Text-to-3D services have smaller training sets and struggle with complex prompts. Image generation models handle detailed descriptions better, while Draft Mode lets users iterate visually before committing to full 3D generation.
Quality Impact: Draft Mode outcomes scored 9.53 versus 9.10 for direct text-to-3D generation.
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Just a month ago, our rocketship of international streamer partnerships set off, where gaming creators and streamers from countries such as USA, Mexico and France showcased CIPHER live on stream and interacted with their audiences in completely new ways.
This month, we're proud to share that CIPHER is now live with creators from Germany and India.
Creators building in real-time, taking audience suggestions, then using those assets in actual games minutes later - we're proud to have supported streamers in creating countless moments of truly participative, community-driven interactions.
Nuno, a Roblox Streamer from Germany, revealed that he spent €1,500 with a party to create assets. Yet, he's getting better results with CIPHER. Besides building live on Roblox Studio, Nuno shared about his past workflow in comparison to what CIPHER can enable him to do, and spoke organically about the economics.
If you're interested in streaming for CIPHER, apply here.
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Two articles were published in January on the future of gaming and AI:
"AI Will Usher In Gaming's Indie Record Label Era"
January 5 – Gaming is entering a creator economy era where sustainable mid-tier studios will thrive. Production costs drop 10x, distribution becomes democratic, and monetization diversifies across platforms. The blockbuster-or-bust model is over.
"Asia's Untapped IP Goldmine "
January 21 – Black Myth: Wukong proved cultural specificity enhances rather than limits appeal. Asia sits on the world's richest repository of unmined IP. Ancient mythologies, vibrant urban landscapes, centuries of storytelling traditions. Gaming's next decade belongs to the east.
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We’re looking for someone to be the face of CIPHER's TikTok. Not reading scripts nor curating corporate content, but a creator talking to and interacting with other creators.
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CIPHER is built by game developers, for game creators.
Ambitionz is led by gaming industry veterans from Disney Interactive, EA Sports, Xbox Publishing, Nintendo, and Activision. We've shipped 200+ games and apps over 15 years. Now we're building the intelligence layer for gaming AI.
That's January. Thanks for being part of this.
– Pavel
CEO, Ambitionz
usecipher.ai
